Plan No. 358. Street Car Time Card on Clock
A wide-awake advertising man in the Middle West worked out a plan that was good, inasmuch as it gave accurate information every hour of the day or night as to the exact leaving time of all the street cars. He obtained a dozen good sized clocks, set up in different parts of the city, and the Clock Co. kept them in perfect time for 50 cents per week each.
A large board, neatly painted, and lettered, was made the background of the clock, and on this was shown the exact time at which all street cars left that corner, while generous spaces were left on the board for advertising purposes. As everybody looked at that clock several times per day, it was regarded as good advertising and the merchants in each locality purchased the available space.