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A History of Advertising from the Earliest Times

by Henry Sampson

23 sections · Download EPUB

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  1. 1Dedication — Preface
  2. 2Chapter I — Introductory — Newspapers and Newspaper Advertising
  3. 3Chapter II — Introductory — Street and General Advertising
  4. 4Chapter III — Ancient Forms of Advertising
  5. 5Chapter IV — Mediæval and Other Varieties of Advertising
  6. 6Chapter V — Newspaper Advertising Foreshadowed — Its Earliest Use —…
  7. 7Chapter VI — Development of Advertising
  8. 8Chapter VII — Conclusion of Seventeenth Century
  9. 9Chapter VIII — Early Part of Eighteenth Century
  10. 10Chapter IX — Middle of Eighteenth Century
  11. 11Chapter X — The Education Completed
  12. 12Chapter XI — Curious and Eccentric Advertisements
  13. 13Chapter XII — Swindles and Hoaxes
  14. 14Chapter XIII — The Great Bottle-Trick Swindle
  15. 15Chapter XIV — Quacks and Impostors
  16. 16Chapter XV — Graham and His Celestial Bed
  17. 17Chapter XVI — Lotteries and Lottery Insurances
  18. 18Chapter XVII — Matrimonial Advertisements and Agencies
  19. 19Chapter XVIII — Handbills, Inscriptions, etc.
  20. 20Chapter XIX — American and Colonial Advertisements
  21. 21Chapter XX — Adversaria
  22. 22A List of Books — Published by Chatto & Windus, 74 & 75, Piccadilly…
  23. 23Facsimiles of Newspaper Pages Transcribed in the Text

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